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News in 2013 October 13, 2013

INDOOR ATLAS HOPES TO UNLOCK THE “HOLY GRAIL OF ADVERTISING” WITH MAGNETIC-FIELD MAPPING

Fast Company:   With today’s technology, it seems like almost every bit of Earth has been mapped–even parts of the underwater world. But it’s a different story inside buildings. With the accuracy of GPS faltering indoors and radio waves providing marginal improvement, navigating inside isn’t as simple as firing up a maps application. IndoorAtlas believes it has found […]